Founder’s Notes

The patterns that shape a life and what changes once you see them.

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May 2, 2026

There are two moments when people finally stop ignoring what’s been building and start exploring coaching. One is when everything changes. The other is when nothing on the surface seems to change. The first is what I call a threshold moment. Something happened – a job change, a redundancy, a relationship ending, a baby arriving. […]

April 28, 2026

Someone asked me recently what makes for a meaningful life in the recent IG Q&A. I think most people, including myself, believe that meaning is something we need to find.  The book I recommended in response was How to Live a Meaningful Life by Bill Burnett and Dave Evans – the Stanford duo behind the […]

April 25, 2026

The first time I noticed my eczema flaring, I didn’t connect it to stress. I connected it to skincare, to weather, to everything except what was actually happening. I changed my moisturiser, drank more water, googled “eczema triggers” and went down a rabbit hole about humidity and diet. It genuinely did not occur to me […]

April 11, 2026

That’s the thing nobody tells you about drift – it doesn’t feel like losing your way. It feels like a very full, very productive, completely reasonable life. 1. How It Started During my consulting and Google years, I had all the markers of someone who had figured it out. The career was moving. The work […]

April 7, 2026

When rest feels like falling behind. When a slower season feels like losing yourself. When a role change, a new chapter, a baby (yes, even the good things) can feel disorienting. What these things have in common is that they don’t come with a scoreboard that can tangibly be measured. And when your identity is […]

March 30, 2026

Overeating. Doomscrolling. Overworking until you disappear into the doing. Shutting down when it all becomes too much. Saying yes when every part of you means no. We call these bad habits or character flaws but I think there’s a more nuanced way to look at them: they’re survival strategies.  Adaptations a nervous system made under […]

March 27, 2026

These two books changed how I think about behavior change. Not just what to do, but how I think, and who I’m becoming which to me is the core concept of self-leadership. Most people try to fix their lives from the surface. But if your thinking stays the same, your patterns don’t. If you’re not […]

March 25, 2026

There’s a concept in strength training called progressive overload. The idea is simple: you don’t get stronger by lifting the same weight forever. You get stronger by gradually, consistently adding more – more resistance, more reps, more range. Your muscles adapt, and what once felt heavy starts to feel manageable, then normal, then easy. I […]

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